Every year around my birthday week commencing 3rd June, I head to the O2 Outlet Shopping Centre, Icon Outlet, to find bargains on great brands. The O2 is not only the world’s most popular music, entertainment, and leisure venue, but it is also home to the Icon Outlet, one of London’s most exciting retail destinations. With up to 70% off RRP all year round on 60 superstar brands including Adidas, Calvin Klein, Levi’s, Next, Nike, Ted Baker, and Tommy Hilfiger, it’s a shopper’s paradise. Open 7 days a week, Icon Outlet is within easy reach of Central London, located just 15 minutes on the Jubilee Line. Visitors can also enjoy 4 hours of free parking when they spend over £35 in Icon Outlet – the perfect excuse to treat yourself! I take the opportunity to do some quality shopping every time I go there to climb the O2 or I attend a concert.

The O2 Outlet Centre is one of London’s most exciting retail destinations. Open 7 days a week and located just 15 minutes from central London, Outlet Shopping at The O2 is home to over 60 designer brands with up to 70% off RRP all year round. This includes Next (my favourite shop with the best bargains) Adidas, Calvin Klein, Clarins, Levi’s, Nike, Superdry, The Cosmetics Company Store, Tommy Hilfiger, and more.

From the latest in athleisure, sharp tailoring, and footwear for every occasion, to must-have beauty products, statement accessories, homeware items, and gifts, discover the best of Outlet Shopping across two spacious levels set amongst contemporary surroundings, all under the world-famous roof of The O2.

On this particular shopping trip, I managed to spend only £100 and came away with an impressive haul: three elegant evening dresses for myself and a friend, a pair of glamorous sequinned trousers from Next, a GAP sweatshirt, a designer T-shirt for my teenage son, and a variety of beauty products. On any London high street, the same amount of money would barely cover the cost of one of those dresses. The value for money at the O2 Outlet Centre is truly unbeatable!

Plus, spend just £35 on outlet shopping and enjoy 4 hours of free parking at The O2, the perfect excuse to explore everything else the world’s most popular live entertainment, leisure, and retail destination has to offer. This includes the roof walk attraction Up at The O2, interactive football experience TOCA Social, ‘gaming battleground’ BOOM BATTLE BAR, London’s first iFLY Indoor Skydiving, London’s largest cinema, Cineworld, and over 30 bars and restaurants such as my favourite ones, Banana Tree and Ask Italian.

On the same night I wore my new pair of glamorous sequinned (sexy) trousers from Next at the premiere of new movie Bad Boys – Ride or Die