Noteworthy Social Media Statistics
- The Baby Photographer
- Social Media tips with Memory Gate
- Published on Wednesday, 06 February 2013 15:00
- Last Updated on 11 February 2013
- Michael Shilling
- 1 Comment
To kick start our Social Media Tips series I’ve picked out a few vital statistics from the last year.
Before you develop a social media marketing strategy it’s good to get a bit of background information, just because a certain social network is popular doesn’t mean it’s right for you or your company
25 percent of users on Facebook don’t bother with any kind of privacy control
An average Facebook users has 130 friends
23 percent of Facebook’s users check their account 5 or more times daily
Facebook hosts 42 million “Pages” with 10 or more likes
85 percent of women are annoyed by their friends on Facebook
Links about sex are shared 90 percent more than any other link
80 percent of social media users prefer to connect with brands through Facebook
43 percent of Facebook users are male, while 57 percent of Facebook users are female
A whopping 77 percent of B2C companies and 43 percent of B2B companies acquired customers from Facebook
There were 175 million tweets sent from Twitter every day in 2012
The average Twitter user has tweeted 307 times
56 percent of customer tweets to companies are being ignored
The average user follows (or is followed by) 51 people
69 percent of follows on Twitter are suggested by friends
50 percent of Twitter users are using the social network via mobile
34 percent of marketers have generated leads using Twitter
26 percent of retweets are incited by a request to retweet
Approximately 2 new professionals join LinkedIn per second. LinkedIn continues to grow.
175+ million members in over 200 countries
LinkedIn is where the world connects for business.What this means: You and your business need to be present on LinkedIn.
38% of LinkedIn members are located in U.S.
2+ million companies have LinkedIn Company Pages.
1+ million unique publishers actively use LinkedIn Share button on their sites.
1+ million LinkedIn Groups where members share insights and knowledge.