Watch my video covering the full comedy show by Rory Bremner to feel the vibe at the glamorous night!
Product of the Year 2018 awards reveal the best of British innovation and pop
- Shopping Guides
- Published on Friday, 02 February 2018 14:41
- Last Updated on 02 February 2018
- Monica Costa
- 0 Comments
My annual involvement with Product of the Year is a source of inspiration for me as a London Mum and as a journalist. The latest trends in household products as well as new stars in the world of music are launched there in January and set the mood for the new year. The Product of the Year 2018 Awards night at Sheraton Grand Hotel Park Lane on 25th January was a testimony of that. Once again it’s been a fantastic event filled with very creative people from the FMCG world of marketing, R&D in Britain and beyond. Rory Bremner did not fail to amuse us with his political impersonations of which Trump is absolutely spot on. He presented 50 awards to the creative minds behind the winning products, and at the end we were treated to a star performance by X Factor sensation Grace Davies! I personally did not know her but really enjoyed her cover songs by Paloma Faith and Adele as well as her original track Wolves.
A great line up of products and the most amazing goodie bag in the world (I brought a trolley to carry it home).
Some of my favourite products include Nutella B Ready, which my son Diego often eats a an after school treat, Paul Hollywood brownies mix – I recently made these brownies which are delicious and easy – Cif Power & Shine cleaning spray which I love because it removes 100% of limescale and tough grease, Bloo Blue Active Toilet Rim Block – an excellent new product which I will keep buying because it keeps the loo pristine thanks to a foaming action in the toilet bowl and prevents limescale even between flushes. One of my all time favourite products has to be Oral-B 3DWhite Luxe Glamorous White toothpaste – I was hooked when I saw the commercial with Shakira but then realised it really is an effective product with its enamel safe formula that gently removes up to 100% of surface stains on teeth in just three days, while protecting against new stains. At least it works for me and I love to have a whitish smile ?.
Check out all Product of the Year 2018 winning products here.
Images by Simon Williams
Monica Costa founded London Mums in September 2006 after her son Diego’s birth together with a group of mothers who felt the need of meeting up regularly to share the challenges and joys of motherhood in metropolitan and multicultural London. London Mums is the FREE and independent peer support group for mums and mumpreneurs based in London https://londonmumsmagazine.com and you can connect on Twitter @londonmums