How to turn your hobbies and passions into profit
- Mums Tips
- Mumpreneurs & Mums at work
- Published on Tuesday, 08 March 2022 15:16
- Last Updated on 08 March 2022
- Monica Costa
- 0 Comments
Being a busy mum often means you don’t have the chance to pursue a full time career, and this can put a strain on your finances. Fortunately, you don’t need to struggle with your money for much longer, as there are many different hobbies and passions that you can transform into profit, and it couldn’t be simpler to get started today. So, if you’re interested in finding out more, then read on!
Decide On A Product Or Service To Sell
First and foremost, you need to decide on a product or service you’re going to sell. There are so many different options that you can pursue, but it totally depends on your own personal preferences and passions. Perhaps you enjoy cooking or making jewellery, or maybe you like knitting or upholstery. Or you might like dog walking, caring for children or even something as simple (yet essential) as cleaning! Think about your daily life and consider which aspects you find bring the most joy, as this will ensure that you can choose a hobby or passion that is both profitable and enjoyable. If you can’t decide between a few different ideas, then check what’s already available in your local area – if you find that many companies already exist surrounding all but one of your ideas, then go for the one that lacks competition to ensure you can achieve the greatest success with your efforts. Ascertain that you will definitely have enough demand for whatever product or service you’re planning on offering, as customers need to be ready and waiting to warrant your hard work.
Set Up Your Own Small Business
Once you’ve chosen what product or service you want to sell, it’s time to set up your own small business. This needs to happen for a number of different reasons, but mainly due to the fact that the relevant governing bodies need to be aware of your intentions so that they can assess your operations and tax your earnings accordingly. Setting up a small business doesn’t have to be as tricky as you might expect, as you can start by choosing a name for your new brand. It should be something that relates to your products and services so that your customers know what you’re selling. You might like to reference your own name, as this helps to keep things more personal and reminds your audience that it’s a family business run by you. Next, you need to register the existence of your business by following the relevant steps of ltd company formation. You can easily outsource this task if you don’t have the time or knowledge to complete the step yourself, so do not worry. Once your company has been set up, fully established and registered, you can begin the real hard work!
Market Your Ideas To Attract An Audience
Now that you have your small business set up, it’s time to market your ideas so that you can begin to attract an audience and generate an income. The type of products or services that you sell can influence the type of marketing that you take part in, as you’ll be reaching out to a different kind of audience and you should adapt your campaigns accordingly. If you need to reach out to local customers, because you run a dog walking or childcare company for example, then you should pursue options like leafleting and billboard marketing. Leafleting gives you the chance to post targeted ads through the letter boxes of local people, while billboards in high traffic areas such as in city centers can reach hundreds or even thousands of people close to you in just one day. If you plan on making products that appeal to a wider market, such as crafting jewellery, then you should aim to market your items using social media advertising and other similar web based options. Social media marketing allows you to find your niche out of billions of active users, so you can advertise your products to profiles who would be genuinely interested in what you have to sell! Marketing is key if you want to generate a healthy income, so be sure not to skip over this step if you want to turn your hobbies and passions into real profit.
Making money from your hobbies and passions has never been so simple when you can take the time to make the most of some of the brilliant steps that have been carefully described above, so what are you waiting for?
Monica Costa founded London Mums in September 2006 after her son Diego’s birth together with a group of mothers who felt the need of meeting up regularly to share the challenges and joys of motherhood in metropolitan and multicultural London. London Mums is the FREE and independent peer support group for mums and mumpreneurs based in London https://londonmumsmagazine.com and you can connect on Twitter @londonmums