Say hello to two new naturally tasty ranges for babies
- Mums Tips
- Feeding the Family
- Published on Monday, 10 May 2021 12:00
- Last Updated on 10 May 2021
- Monica Costa
- 0 Comments
This year at Heinz for Baby they are celebrating 90 years of helping babies and parents thanks to their varied, affordable and downright delicious baby food. And this Spring will see the launch of two new ranges: the plant-based Heinz for Baby Pulses and Heinz for Baby SPLASH! Spring Water with Natural Fruity Flavours.
They’ve been busy talking and listening to families to understand what they really need and want at this important time of their baby’s development*. Taking on board everything they discovered, they’ve created these two exciting new ranges to add to their existing line-up, created to give parents and babies lots of tastes and textures to choose from and explore, so they can find the perfect baby food products for them.
NEW PLANT-BASED HEINZ FOR BABY PULSES JARS
Heinz new plant-based range is specially designed with babies’ tiny taste buds in mind. It’s great for parents looking to introduce more savoury flavours and plant-based ingredients to their little one’s menu, boosted by protein rich pulses, the perfect complement to a balanced weaning journey.
When they talked to parents as part of their research, they discovered that while one in five (21%) were purposefully adding plant-based foods to their baby’s weaning journey, over three quarters of those parents told them they’d experienced concerns with feeding their baby plant-based foods, including around the lack of ready-made plant-based options for babies (16%), and around what plant-based food to cook or buy for their baby (13%).
That’s why this yummy new range provides a perfect introduction to plant-based food that should be enjoyed as part of a balanced weaning journey. The three varieties in the range include:
- Heinz for Baby Saucy Pasta Stars with Beans & Carrot – based on a tasty recipe that’s already a firm baby favourite (contains gluten)
- Heinz for Baby Potato Bake with Green Beans & Sweet Garden Peas – with plenty of great texture and tasty greens thanks to beans and peas
- Heinz for Baby Risotto with Chickpeas & Pumpkin – with great textures and tasty pumpkin
Each of these varieties is:
- Plant-based
- Made with natural ingredients, because we select the tastiest ingredients from nature for your little one
- Free from added sugar or salt
- Simply made with love and nothing else added: free from artificial colours, flavours and preservatives in line with Heinz for Baby’s longstanding commitment to babies
- One of baby’s five a day
NEW HEINZ FOR BABY SPLASH! SPRING WATERS WITH NATURAL FRUITY FLAVOURS
To keep little ones hydrated as they grow up and are on the go they’ve also launched a range of tasty flavoured waters with delicious fruity flavours made with natural ingredients.
Heinz for Baby SPLASH! Apple and Apple & Blackcurrant
- No added sugar
- Simply made with love and nothing else: free from artificial colours, flavours and preservatives in line with Heinz for Baby’s longstanding commitment to babies.
NEW HEINZ FOR BABY RANGES AT A GLANCE
Range | Date | Retailers | Age range | RRP | Pack size |
NEW HEINZ FOR BABY PLANT-BASED PULSES | |||||
Saucy Pasta Stars & Beans | June 2021 | All major retailers | 7 months+ | £0.90 | 200ml |
Risotto with Chickpeas & Pumpkin | June 2021 | All major retailers | 7 months+ | £0.90 | 200ml |
Potato Bake with Green Beans & Peas | June 2021 | All major retailers | 7 months+ | £0.90 | 200ml |
NEW HEINZ FOR BABY SPLASH! SPRING WATERS WITH NATURAL FRUITY FLAVOURS | |||||
Apple | May 2021 | All major retailers | 12 months+ | £0.70 & £1.50 | 150ml & 500ml |
Apple & Blackcurrant | May 2021 | All major retailers | 12 months+ | £0.70 & £1.50 | 150ml & 500ml |
Georgina Fotopoulou, Heinz for Baby Senior Brand Manager, said: “We are so excited to be launching these new food and drinks for little ones, made with their budding taste buds and parents’ needs in mind. At Heinz for Baby we have 90 years of experience when it comes to making baby food, and we know how important it is for parents to make sure their little ones get just the right balance of tasty and unique texture and flavour food. So we can’t wait to see what babies, toddlers and their parents think of them!”
Both ranges will be on shelf from May and June 2021, with more exciting news and products coming in the future.
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Monica Costa founded London Mums in September 2006 after her son Diego’s birth together with a group of mothers who felt the need of meeting up regularly to share the challenges and joys of motherhood in metropolitan and multicultural London. London Mums is the FREE and independent peer support group for mums and mumpreneurs based in London https://londonmumsmagazine.com and you can connect on Twitter @londonmums
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