Alternative plant cakes are cool with Roar Cup Cakes – Just Raw

Here’s an inspiring story by my friend and mumpreneur Karen Williams who has created the yummiest alternative plant cakes under her own brand Roar Cup Cakes – Just Raw. 


It’s time to celebrate with healthy, raw, organic, vegan and gluten free cakes.

Plant Cakes are cool. It’s not boring to eat plants, it’s kind to our children, animals and our planet.

In 2004 my children were aged 7 and 4 I had a birthday cake business.

The main request was for Barbie cakes which I made for their school class, family and friends. These cakes were predominantly made using a traditional Victoria sponge base, buttermilk, Jam and sugar paste.

With a fantasy Barbie doll popped on the top, girls just loved them.

2004 Barbie cake included Butter – animal hormones Refined sugars caster and icing – insulin hike Self-raising Flour – allergens Artificial Colourings – allergens Preservatives – allergens Eggs – animal hormones Silver sugar balls more sucrose Preservatives – allergens

15 years later…

Together with my 18 year old daughter we’ve created a small business called

Roar cupcakes ‘ Just Raw’.

We started learning about using different ingredients and cooking together again.

We created a carrot and plant based cake using only the best organic vegan and gluten free ingredients.

With new knowledge it is interesting to compare these two concepts.

The wonderful news is that we now have a choice.

2019 Barbie cake main features: Nutrient dense,  Organic Plant based,  Vegan,  Gluten free,  Eco friendly,  Biodegradable packaging.


To complement the tennis season, we’ve created a tennis ball cake that serves 12/15.

Facts not opinions

Listed here are some consequences of having too much sugar in your diet.

  • High Blood Pressure. …
  • Blood Sugar Highs and Lows. …
  • Tooth Decay. …
  • Poor Joint Health. …
  • Cardiovascular Disease. …
  • Decreased Concentration. …
  • Nutritional Deficiency. …
  • Sugar Cravings Throughout the Day.


Dairy facts



Contact me to find out more and to place your order:

Instagram: roar_cupcakes

07958 416127

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